Intelligently Connecting Brands & Influencers
BrandBacker is the leading online influencer content marketing platform. We connect brands who want to get exposure on blogs, vlogs and social networks to thousands of influencers looking for opportunities. BrandBacker helps brands reach millions of new customers and influencers while tracking every read, click, share, like, tweet, reblog & more. Thousands of people read and interact with content created through BrandBacker everyday.
Empowering Creators
As entrepreneurs and creators, we sought a better way to get exposure for the products we poured countless hours into making. Meanwhile our talented friends were creating amazing content on social media and blogs but found it hard to find opportunities and build relationships with brands. Seeing the need to connect these two groups of creators, we set out to build the world's best platform for managing brand-influencer interactions and tools to help each side understand their reach & influence.
Content Created
Followers and Fans
Leadership Team
BrandBacker is built by GoMakeIt Labs, a company based out of Brooklyn, NY. We're backed by grants from the UC Berkeley Venture Lab and Start-Up Chile. We utilize the power of data & design to create impactful tools for brands and creators.
Sumeet Patel
Founder: Product & Technology
Sumeet was an early employee at LinkedIn and one of the first members of its renowned Data Science team. Before LinkedIn, Sumeet helped build the FICO Score and attended UC Berkeley for Industrial Engineering. Go Bears!

Sumeet builds the inner and outer workings of BrandBacker while wrangling data from the far reaches of the web to create our influencer and campaign analytics.
Max Klausner
Founder: Brand Partnerships & Marketing
Max has been involved in the beauty industry his entire life while working with his family's chain of cosmetic stores and recently founded an e-commerce makeup company. He's also served as a product manager for Affinity Labs and worked with the director of Moneyball.

Max builds relationships with brands and helps them craft their influencer marketing strategy.
We're Hiring
Join our talented team at BrandBacker! Whether it's working with innovative brands, engaging with awesome bloggers, designing new products or tackling data algorithms, no two days are the same at BrandBacker. Located in DUMBO Brooklyn, we are surrounded by the most innovative and creative professionals in New York City.

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